To support sales and ensure consistent product visibility across retail points, Persha Pryvatna Brovarnia required a unified trade catalog with placement standards for trade equipment. The Monami ADV team has rendered 30 types of branded and unbranded equipment and created 8 realistic retail environments. These environments reflected real-life store conditions and allowed to clearly demonstrate equipment placement within priority zones.

Systematized rules has covered key factors influencing the use of trade equipment, PPB-specific merchandising principles, and recommendations for positioning various categories of equipment within retail spaces. In addition, an animated video demonstrating placement guidelines was created.